Sunday, July 24, 2011

Week 6: BUSY, BUSY


Monday 7/18: The Start of A Busy Week –
Based on my Monday, I could tell that the next few days were going to be busy, busy (which is awesome)! I started the day monitoring the Facebook page and working on the twitter project I was assigned. Basically, for the twitter project I had to compile a list of “dumb” tweets that mention PETA and organize them in a creative way. In addition, I began working on the PETA2 website revamp in Wordpress; the New Media class I took in the spring really prepared me for this project. Finally, my afternoon was spent doing outreach on the National Mall at our Glass Walls exhibit.

Tuesday 7/19: More Writing J -
I got assigned another writing assignment for the PETA Living blog, this time it was a DIY personal care feature on mood mists. I also spent the entire day working on the projects that I started on Monday.

Wednesday 7/20:  Press Event –
Today was a press event at our Glass Walls Exhibit on the National Mall. PETA’s president, Ingrid Newkirk was there and a congresswoman was supposed to be there, but something happened and she could not make it.  A videographer and a few photographers came and took some group shots regardless of the congresswoman not being there. I turned up my outreach energy to full blast in order to impress Ms. Newkirk J.


Thursday 7/21: Wrap Up For The Week –
I was beginning to wrap up most of my projects for the week, which felt great and I continued to work on my daily tasks, such as monitoring the PETA Facebook page and following people using the PETA twitter page.

Friday 7/22: Camera Crew –
Today was a half day and half the day was spent preparing for a camera crew from the Politico website who was doing a story on the PETA DC office. We had a couple of meetings prior to the videographer’s arrival. After he left we were allowed to leave, but I stayed a few hours longer to get a head start on my new projects that are due the following week. One was a new PETA2 website revamp assignment where I had to work on the “In The News” section of the website. My new twitter project was to compile a list of 40 nice tweets where PETA is mentioned.

Sunday, July 17, 2011

Week 5: The New Marketing Intern

Monday 7/11 - Legit New Title: Today I found out that I was the one and only marketing intern and I would be reporting to the folks in the Los Angeles office. My new job duties consist of mostly social media projects and blogging. I now monitor PETA's Facebook page as well as the Twitter page.

Tuesday 7/12 - Writing For PETA Living:  I got my first blogging project today and I am so excited. It will be published on the PETA website at some point next week and I will be sure to attach a link on here. The writing assignment is vegan dining at Indian restaurants.

Wednesday 7/13 - Veggie Dog Giveaway To Congress: This outreach event got tons of press! This is because PETA's famous lettuce ladies were handing out the veggie dogs! The lettuce ladies consisted of PETA's sexiest vegetarian of the year award winner and the runner up in addition to two models. Three of them wore bikinis made out of lettuce and the sexiest vegetarian of the year wore a dress made out of lettuce. My job at this outreach event was to hold a sign that said "Free Hot Lunch" while handing out free vegetarian/vegan starter kits. The event took place right outside of the Rayburn office building, which is where the offices of the congress members are located. Some congress members did line up to get their free veggie dog and a nice look at the lettuce ladies, but the majority were interns for congress.




Thursday 7/14 - Roadtrip In Virginia: Myself and three other interns got to go sit in on an animal rights class at George Mason University. The lecture was about two hours long and it focused mostly on animals used for experimentation. Even though I thought I knew all that there was to know about animal rights, I must admit I did learn a lot. After that one of our bosses took us out for lunch at a Thai restaurant called Thailand in Fairfax, VA. Our lunch was deliciously vegan of course :) When we were done with lunch it was time for us to do our "Too Hot For Spot" demo that we created on why people should not leave their dogs in hot cars. We handed out leaflets in front of a Petco in Falls Church, Virginia with a sign that said "Hot Cars Are Not Cool For Dogs." The foot traffic was very light, so we didn't get to talk to many people. However, we did get to meet plenty of adorable pooches! After work I decided to volunteer for two additional outreach events; one was a Bastille Day event where I got to dress up as a French maid with a sign that said "Clean Your Conscience, Go Vegan!" We did our outreach right outside a block party and bar dedicated to the French independence day, so most of our foot traffic was drunk. After that I ran home and ate some vegan pizza and then around 11:30PM, myself and two other interns (who also volunteered) went to the AMC cinemas in Georgetown for the midnight screening of Harry Potter to hand out fliers about how Ronald McDonald is the real Dark Lord. Our outreach was about the evils of McDonalds and almost everyone got a real kick out it, so overall it was super successful!


Friday 7/15 - I spent most of my friday working on my social media projects and write-up on Indian restaurants, but around noon, I was asked to run down to the White House press entrance with one other intern to hold up a sign that said "Tax Meat" dressed as a pig to try to get some press attention in regards to the 2012 budget discussions. Thankfully that outreach event only lasted an hour. I was getting hot inside the pig suit!

Week 4: Veggie dogs, Dalai Lama,

Sunday 7/3 WORKING ON SUNDAY?: I know that a typical intern does not work on Sundays, but I am a very determined and passionate intern and I really want to help save animals every day that I can. So, myself and four other interns went out in front of the Department of Agriculture (USDA) with a Glass Walls Panel and a box of DVDs and Vegetarian/Vegan Starter Kits. However, I have never had a worse day. People (mostly tourists from the midwest and the south) were so horrible to us. I have never been laughed at, insulted, ignored and mocked so many times in one day. The people who did take our information did it as a big joke because we later saw a bunch of the information we handed out thrown in the trash. One horrible mean person told my friend that she was no better than a Nazi because she takes orders from our boss and he kept yelling (very loudly) that we were extremists and we wouldn't let him enjoy his hot dog. At the end of six hours of trying to educate people about what happens to animals in factory farms we felt extremely defeated and torn apart. I just kept thinking to myself that I could not let these people hold me back from doing something that I feel extremely strong about.

Monday 7/4 - Happy 4th of July, Have Some Veggie Dogs:  Obviously the PETA office was closed for the 4th of July, but that did not stop me from attempting to transform Americans into vegans and our outreach event was very successful in opening people's minds from across the country to vegan food. I needed a good positive day after my awful negative Sunday. We went out to Constitution Avenue (by the National Archives Gallery) with 50 hot veggie dogs between the hours of 1:30pm and 4pm.  There were four of us interns (two were in patriotic bikinis, but I was not one of them). The 50 veggie dogs were gone in under 15 mins and people who were not even close to being vegetarian loved them! I mean really loved them! They could not believe the veggie dogs were vegan and of course they left with a free vegan starter kit. After the veggie dogs were gone, people kept coming up and wanting to take pictures with the girls in the patriotic bikinis and of course they too left with a vegan starter kit. The day was such a success and I felt so good and motivated after. We definitely turned a few people vegan.

Tuesday 7/5: Extreme Heat + Morning City Outreach: Back to the bump and grind and normal office hours. I continued my social media project and then went out to do some city outreach for a couple of hours. The city outreach was painful because the heat was excruciating and we had no shade and people did not want to take anything from us. However, thinking about the animals kept me going strong. My office project was interesting and daunting. I had to make phone calls to a number of EMS training centers across the country and make sure that they were not using live animals in the their training classes. I am very lucking that a couple other interns were working on the same project, otherwise it would have taken an extremely long time since there were over 1,800 centers.

Wednesday 7/6: Happy 76th Birthday, Dalai Lama: What an incredible day! The morning started off as usual, morning media meeting, social media project, etc., but then I was told that I got to go to the Dalai Lama's birthday party and do some outreach. The people at the party and in the parade were so happy to see us. We gave so many DVDs and vegan starter kits away. Many people there were already vegetarians and thanked me and the other four interns for doing what we were doing. I spoke to a female monk from India who was already vegetarian, but she was curious about going vegan. I told her about the book by Dr. Colin T. Campbell called the China Study and she was very excited to read it. I know deep down that she will become vegan and I am so excited about it!


Thursday 7/7: Welcome Back To Glass Walls On The National Mall: Today marked the end of our city outreach and our return to the National Mall right in front of the Smithsonian Natural History museum where we will be coexisting with the Folk Life Festival and therefore reaching out to a wide range of people. I worked the Glass Walls exhibit from 9:30-1:30. It was a good return people were very positive and nobody said anything nasty. A majority of the people took our stuff and it was great! My highlight was that a young guy from the UK came over and was asking me my ethical reasons for being vegan for the past five years. I answered all of his questions with very strong answers and he really started thinking. I told him about the time that I went to an animal sanctuary and bonded with a pig and how the pig gave kisses and snuggled like dogs do, how the cows recognized and remembered me like my dogs recognize and remember me. He did say that he heard that chickens do not feel fear, but I forgot to tell him about the time at the animal sanctuary where a hen came running to me and hid under my legs because a rooster was chasing her. For the rest of the afternoon I worked in the office on my Twitter project and was then assigned to a Four Square project (more social media!) Lunch was vegan pizza, vegan chocolate chip cookies, vegan brownies, vegan cinnamon buns and vegan snack cakes. I think the interns were being rewarded!

Friday 7/8: Big NEWS:  Today I found out that I will be going to Mumbai, India to work for PETA in January after I graduate. I spoke to the president of PETA and the head of PETA India. I am excited beyond words!

Thursday, July 7, 2011

Week 3: City Outreach

Monday 6/27:
It was nice being back in the office. I got assigned to a social media project. Basically I am assisting with our twitter account. It feels really good to see how many people out there love animals, love PETA and are vegan or vegetarian. this consumed a good chunk of my day.

Tuesday 6/28:
Today was the first day that outreach in the city really took off. I would think city people would be in too much of a rush to take literature and DVDs, but most people did. It was a positive outreach overall.

Wednesday 6/29:
I continued my social media project and worked on an excel project as well. The day was not very busy overall.

Thursday 6/30:
City outreach again was a success. We gave away tons of DVDs and vegetarian starter kits and people paid attention to our panel.

Friday 7/1:
The office was closed, but I still went out and did outreach for a few hours. I also moved into the PETA townhouse on this day. Una casa muy bonita!